Target In-Store Applications
I concepted and designed multiple in-store activations at Target stores. Halloween 2016 and 2017 were digital signage applications for virtual try-on of costumes. Next in 2018 was a Christmas tree decorating signage application with a gesture-based selection menu. This was replaced later that same year with a virtual try-on experience at a pre-determined time. Finally, I designed an end cap iPad virtual try-on application for makeup products. Each of these applications I concepted, designed and produced all associated art assets. I also traveled on multiple occasions to handle initial installation and software refresh when necessary.
Halloween Costumes Christmas Tree